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February 10th, 2002 admin Leave a comment Go to comments

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What Makes a Good Affiliate Program

There are lots of affiliate programs out there in the world of Internet Marketing. However , not all of them are worth joining at all. As a matter of fact, some of them are wasting your precious time.

Always make sure that the Affiliate Programs that you have joined are worth joining.

Here are the 5 factors of what makes a good affiliate program :

1. Quality of product or service

This is undoubtedly the most important feature of a good affiliate program. If you have recommended a value for money product or service, your customers and subscribers will increase their trust level in you and therefore, will be interested in other future recommendations that you might make.

You Can know whether the product is of good quality by trying out the product or service yourself. Alternatively, if you do not need the product, you can talk to other people who have bought it and also read reviews of what others got to say about the product.

The owner of the high quality product is one that is able to offer excellent customer service and also able to back up what they sell with a strong guarantee ( such as a 60 days money back guarantee etc. )

2. Commission value

A commission value of 20% to 50 % of the profits of each product sold is reasonable. 5% to 10% is incredibly low. Look for affiliate programs who are able to appreciate the hard work you are doing for them by compensating you generously

3.Sales conversion ratio

Sales conversion ratio is the ratio of the number of buyers to the total number of visitors to the website.

Therefore, when joining an affiliate program , make sure that the site has a considerably high sales conversation ratio. Else, your efforts to driving traffic to the site will be all gone to waste.

The rule of thumb here is to look for sites that have at least 1% conversation ratio ( i.e 1 out of every 100 visitors will purchase the product or service ) . Visit their website to see does the website makes you want to buy their product. A sales page that makes you have the urge to buy the product is a good sales page and therefore, worth your efforts of driving traffic to the website.

4. Assistance in helping you reaping the most profit out of it

A good affiliate program will go all means to help you with whatever you may need to help you to be successful . They will provide you with banners, text links and recommendation letter templates. Some really good affiliate program will even teach you some Internet Marketing techniques to help you

Since your success is linked with their success, a good affiliate program should always be ready to teach you everything you need to know to earn excellent commissions.

5. Provides you with sales statistics

A good affiliate program should provide you with "Real Time Sales Statistics" - meaning that the program is able to provide you with a unique username and password which you can use to access your personal affiliate sales statistics right on their website.

Sales Statistics are important so that you are able to monitor how well your promotions are doing. With sales statistics, you are able to know :

- How many visitors have clicked through your site to their website
- How many of those visitors have actually made a purchase
- Your sales total for every month
- How many sub-affiliates do you have etc.

Also, with "real time sales statistics", you are able to know which banners are actually working and which are downright useless.

With all these said,do remember to consider all these 5 factors of what makes a good affiliate program before choosing any affiliate program to join.No matter how great your Internet Marketing skills are, you will still need a high quality affiliate program to be successful in Affiliate Marketing.

About the Author

The author is a self - taught Internet Marketer who learns the skills needed to be a succesful Internet Marketer from the #1 Top-Rated Internet Marketing Guide.